Google Launches Gemini App: AI Agent War In Smartphones Begins
Google launches Gemini app AI agent war in smartphones begins. Google is turning the next-generation artificial intelligence (AI) ‘Geminii’, which was unveiled last December, into an app and installing it on smartphones.
Gemini App
Gemini can replace ‘Google Assistant’, a voice assistant that is installed as standard on existing Android phones. The competition for ‘AI agents’, where AI understands people’s words and performs various tasks, appears to be starting in earnest among big tech companies.
On the 8th (local time), Google announced that Gemini app, which was released last year, will be released as a separate ‘Gemini app’ on Android OS. On the iPhone iOS, Gemini is installed as a feature of the Google app. If smartphone users allow it, Gemini can replace Google Assistant. If you hold down the power button for a long time, Gemini, not Google Assistant, will activate. You can give commands to Gemini by text or voice, and communicate with Gemini by taking a screenshot of the current screen or taking a photo. This is because Gemini has the ability to understand images, voices, etc. in addition to text.
Even if you say ‘Hey Google’, Gemini will be called. Gemini app also has the same functions as Google Assistant, such as making calls or setting alarms.
According to Google, the Gemini app will be available in North America from the 8th and in countries outside of North America starting next week. In addition to English, it can be used in Korean and Japanese, and the supported languages are planned to expand. Gemini for the iOS Google app will be released in the next few weeks.
Google unified all previously mixed AI brand names into Gemini app. ‘Bard’, which was launched as a competing service for ChatGPT, has now changed its name to Gemini, and ‘DuetAI’, an office service, has also been renamed to ‘Gemini for Workspace’.
Google also launched a paid subscription service corresponding to ChatGPT Plus, OpenAI’s paid subscription service.
‘Gemini Advanced’, which is built based on the most high-performance Gemini Ultra, can be used by signing up for ‘AI Premium’, a new plan of ‘Google One’, Google’s paid subscription service. It is a $20 per month service like ChatGPT Plus, but it seems to be much more competitive because it provides 2 terabytes of storage space.
The ‘AI agent’ competition is expected to accelerate as Google launches the Gemini app and makes it a replacement for Google Assistant. Google, which leads the Android ecosystem, appears to be trying to dominate AI agents first before its competitors, the Microsoft (MS)-Open AI Alliance or Apple, follow suit.
‘AI agents’ that understand human speech are expected to be able to do various things, such as calling a taxi or ordering food, by connecting to an app on a smartphone.
Additionally, ‘customized’ services are possible by analyzing personal data. Just as the main character communicates with AI ‘Jarvis’ in the movie Iron Man, an AI agent serves as a stepping stone for communication between humans and computers.
“The Gemini app is a major step toward creating a true AI assistant,” said Sissy Xiao, vice president of Gemini and Google Assistant at Google. “Gemini is conversational, multimodal, and actually helpful.”
Google’s competitors are also working on developing AI agents. On the 7th (local time), The Information reported that OpenAI is developing two types of ‘AI agents’. The Information explained that it is an AI agent that replaces human tasks, such as collecting information on the Internet or making travel plans.
Unlike Google, which can access smartphones through Android OS, OpenAI lags behind in the mobile ecosystem. If Google installs Gemini, ChatGPT’s competing service, as standard on all Android phones, ChatGPT’s position could be threatened. The same goes for MS, which is also building an AI agent under the name ‘Co-Pilot’.
Apple, which makes the iPhone, is also preparing to introduce generative AI. Apple CEO Tim Cook stated during a quarterly earnings conference call on the 1st that the company is dedicating significant time and effort to AI development. He mentioned that they plan to unveil specific details about their progress in this field later in the year.
The market is expecting the emergence of an ‘AI agent’ that is a greatly upgraded version of Siri. However, even if it comes out at the end of the year, it will be 9 to 10 months behind Google, which released the Gemini app in February. Google joined hands with Samsung Electronics, which sells the most smartphones in the Android ecosystem, and installed Google Gemini on the Galaxy.
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